Friday, August 10, 2012

Exactly why Jute Tote Hand bags Are Trendy in Marketing


Being a marketer I always tend an obligation to follow marketing and marketing trends, and recently I've considered explanation why jute bags are famous in marketing. Jute bags started utilized in local advertising campaign drives by small business owners a little while back. I don't know whether they knew the exact price of using jute bags specifically, although I would think they already have an understanding of at least the practical advantage, which is why they tried it in the beginning. For those unfamiliar, a jute bag is a tote bag made from jute, an all-natural material consists of fibers from plants.



First, totes are cheap. Tote bags are very light on the budget, and when ordered in bulk, further discounts could possibly be applicable. When my small business was starting I went in the cheapest of everything. If they functioned as they simply were meant to, I became happy. And that's why small businesses use totes, they're very reasonable. Not only that, but the material is likewise affordable. Jute is not difficult to get and easy for work on, so jute tote bags are cheaper than other bags even. Also, such bags that have wide spaces for promotion and print are perfect as promotional paraphernalia. Unlike other items for instance pens or USB drives, a large tote can accommodate your company brand, your slogan, info, and maybe several lines of whatever.



One more reason why jute bags are popular in marketing is simply because of the type in the tote bag itself: it is a very useful item and handy to have around. Most of us have a use for the tote-there are even fashionable tote bags useful to accessorize. Along with the current trend of favoring natural material over plastics, jute as bag material is gaining plenty of mileage. This brings us to yet another reason why jute bags are popular in marketing: jute as a natural material

Ever heard of corporate responsibility? That's big company jargon for performing social welfare related activities like feeding hungry children or planting trees. Virtually every large company have their own corporate responsibility drive, or whatever their term for it is. Why? They say it's giving into the community, society, to Mother Earth, or whatever. Through practical and realistic eyes, it's seen as strategy to promote a company brand further. And what's better, a company will get the support of zealous advocates of whatever social or nature-oriented activity they did. For small businesses, the chance of supporting environmentalism is sort of like toned-down corporate responsibility. Jute bags are popular in marketing since they are made from natural stuffs that help save the planet earth.

With them as promotional giveaways then would mean that
1. You consider the welfare of the recipient which means you reveal something helpful,
2. You're putting in more effort than just offering flyers which only end up being garbage, also to top everything off.
3. You are not merely a businessman; you might be a businessman which helps the earth.

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